adidas will release AM4TKY, the latest in a series of high-performance running footwear produced in its digitally-driven and automated SPEEDFACTORY. This release celebrates the city of Tokyo.
The upper design was verified by local runners and creators, including photographer Rui Hashimoto and Mao Mitsui (captain of MeCamp, a women’s only training community), before being assembled at SPEEDFACTORY USA. Through a unique process of fit programming, flexible tension patches were digitally mapped onto the shoe upper, with the connected eyestay providing the stability required for movement in every direction.
Look for the adidas Speedfactory AM4TKY to release on Thursday, September 20th at select adidas retailers and adidas.com. The retail price tag is set at $200 USD.